Wausau-Weston, WI · Wisconsin

Marathon County

ZIP 54403

138,067 residents433 permits TTM$76,185 median HHI16 ZIP codesUpdated April 16, 2026
Investor first look

Median home value

$205,500

ACS 5-Year

Cap rate proxy

5.5%

FMR × 0.65 ÷ Home Value

Rent-to-income

15.0%

HUD FMR ÷ ACS HHI

Net migration

+1.23%

IRS SOI

Permits (TTM)

433

Census BPS

Climate risk

87.2

FEMA NRI (0–100)

ZIP 54403

Median home value

Gross yield

Cap rate

5.4%

Rent gap

Affordability

P/I: 3.0R/I: 15.8%

Section 8 detail

SAFMR: Rent: Gap:
ZIP code breakdown16 ZIP codes
ZIPMedian home valueRent (FMR 2BR)Gross yieldCap rateRent gap
544056.0%
544175.5%
544215.4%
544035.4%
544114.8%

Ranked by composite score

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Demographics

Owner-occupied

73.4%

Census ACS

Vacancy rate

5.7%

Census ACS

Bachelor's degree +

27.3%

Census ACS

Rent burdened

40.1%

Census ACS (>30% income)

Median age

41.2

Census ACS

Data sources
U.S. Census Bureau — American Community Survey 5-Year Estimates
U.S. Census Bureau — Building Permits Survey
U.S. Department of Housing and Urban Development — Fair Market Rents / Small Area Fair Market Rents (SAFMR)
Internal Revenue Service — Statistics of Income Migration Data
FEMA — National Risk Index
Last updated: April 16, 2026