Wisconsin

Polk County

ZIP 54001

45,327 residents224 permits TTM$76,208 median HHI14 ZIP codesUpdated April 16, 2026
Investor first look

Median home value

$241,200

ACS 5-Year

Cap rate proxy

4.8%

FMR × 0.65 ÷ Home Value

Rent-to-income

15.1%

HUD FMR ÷ ACS HHI

Net migration

+1.97%

IRS SOI

Permits (TTM)

224

Census BPS

Climate risk

63.3

FEMA NRI (0–100)

ZIP 54001

Median home value

$323,212

Gross yield

4.1%

Cap rate

3.6%

Rent gap

12.7%

Affordability

P/I: 4.2R/I:

Section 8 detail

SAFMR: $1,097Rent: $958Gap: 14.5%
ZIP code breakdown14 ZIP codes
ZIPMedian home valueRent (FMR 2BR)Gross yieldCap rateRent gap
54001$323,212$1,0974.1%3.6%12.7%
54005$287,799$1,0974.6%4.0%12.7%
54006$241,200county est.$1,0975.5%4.8%12.7%
54009$330,033$1,0974.0%3.5%12.7%
54020$347,968$1,0973.8%3.3%12.7%

Ranked by composite score

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Demographics

Owner-occupied

81.1%

Census ACS

Vacancy rate

22.8%

Census ACS

Bachelor's degree +

23.7%

Census ACS

Rent burdened

32.6%

Census ACS (>30% income)

Median age

46.5

Census ACS

Data sources
U.S. Census Bureau — American Community Survey 5-Year Estimates
U.S. Census Bureau — Building Permits Survey
U.S. Department of Housing and Urban Development — Fair Market Rents / Small Area Fair Market Rents (SAFMR)
Internal Revenue Service — Statistics of Income Migration Data
FEMA — National Risk Index
Last updated: April 16, 2026