Prepare. Research. Invest. Manage. Expand. A proven roadmap – on your terms.

PRIME: Five Simple Phases for Real Estate Success

Prepare

Solidify your finances and mindset

Research

Uncover promising markets and property deals

Invest

Confidently make offers, negotiate, and close

Manage

Oversee tenants, maintenance, and steady cash flow

Expand

Move from single-property ownership to a thriving portfolio

Start your journey today!

Get Started

Your MST Drawers

As you move through each PRIME phase, you’ll stock your MST drawers with resources.

1

Mindset

Adopt growth-focused thinking that transforms obstacles into stepping stones.

2

Strategies

Proven methods—like the 50% Rule or strategic financing—that keep deals profitable.

3

Tools

Apps, spreadsheets, and checklists that streamline each stage of your real estate journey.

Ready to Get Started?

Whether you’re just learning about ROI or already collecting rental checks, there’s a next step that fits your goals—and we’ve made it easy for you to find. Explore each PRIME phase, discover must-have tools, and grab your copy of the REI PRIME Book to accelerate your journey.

Explore Each Phase of PRIME

Dive deeper into each phase—Prepare, Research, Invest, Manage, and Expand—to see step-by-step how to move from an idea to a thriving portfolio.

Explore PRIME Phases

REI PRIME Book

Discover real estate investing on your schedule—no need to quit your day job. Unlock advanced strategies, step-by-step frameworks, and real-life examples. Learn how to level up at your own pace.

Grab the Book

5-Minute Podcast

Tune in to the bitesize podcast by Martin with Real Estate investing mindset, strategies and market trends. Perfect for commutes or lunch breaks.

Listen Now

Tools & Resources

Browse our GPT calculators, budgeting templates, and property management checklists. Work smarter, not harder!

Access Tools

Real Estate Investing Glossary

From ROI to Cap Rate—if you stumble on jargon, we’ve got your back. Explore our quick definitions to keep everything crystal clear.

View Glossary

Prepare

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Research

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Invest

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Manage

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Expand

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Testimonials

“PRIME transformed how I approach real estate. I finally feel in control, even while juggling a 9-to-5.”​

– Lauren M.

“For years, I thought I couldn’t invest. This site and the REI PRIME Book gave me a straightforward system that actually works.”​

– Sam A.

“I’ve read a lot of real estate guides, but none made it so easy to juggle life and investing. PRIME helped me stay focused on my end goals and not sweat the small stuff.”​

– Jun L.

“Between budgeting and screening tenants, I thought investing would be chaos. The MST approach broke it all down into doable steps—I’ve never felt more confident!”​

– Dana R.

“PRIME taught me how to target and vet properties in just a few hours a week. Before I knew it, I had my first cash-flowing duplex without dropping my 9–5 job.”​

– John M.

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